Ever wondered if you could skip the dealership and buy a car directly from the manufacturer? With rising car prices and the desire for more transparency, many buyers are curious about this option.

Understanding how direct purchases work can help you save money, avoid markups, and get exactly what you want. In this article, we’ll walk you through the process step-by-step, share expert tips, and reveal what you need to know before making your decision.

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Can You Buy a Car Directly From the Manufacturer?

If you’ve ever dreamed of getting the exact car you want—down to the color, features, and even the stitching on the seats—you might wonder if you can simply skip the dealership and buy your car directly from the manufacturer. The short answer is: for most people in the U.S., you can custom-order a car from the factory, but you almost always have to go through a dealership to complete the purchase.

In most cases, you can’t visit a car manufacturer, pick out your dream car, and drive it home that day. Laws and manufacturer policies usually require that transactions go through authorized dealerships. However, ordering a car directly from the factory, via a dealership, is a straightforward and flexible process that delivers your new, customized vehicle sometimes at a better price and with fewer headaches.

Let’s dive into how this process works, its benefits, things to consider, and answer some of the most common questions.

How Factory Ordering Works

The Dealership as Your Link to the Factory

Even though manufacturers produce cars, most do not sell them directly to consumers. Instead, you’ll use a dealership as your point of contact to configure and order your vehicle from the factory. Here’s what typically happens:

1. Choose the Car You Want
2. Research which make and model you’d like.
3. Decide on your preferred trim, color, interior details, and options (like safety features or premium audio).
4. Find a Dealership
5. Contact a local authorized dealer for your chosen brand.
6. Let them know you want to place a factory order or “custom order.”
7. Work with a Salesperson
8. The salesperson will walk you through your options.
9. You’ll build your car using the manufacturer’s online configurator or their internal ordering system.
10. Confirm the Order and Sign Paperwork
11. The dealership will submit the order to the factory.
12. You’ll typically need to sign a purchase agreement and may need to leave a deposit (amounts vary).
13. Wait for Production and Delivery
14. The factory builds your car to your specifications.
15. Once built, it’s shipped to the dealership, where you can finalize payment and pick up the keys.

Step-by-Step: How to Buy a Car from the Manufacturer

Let’s break this process down into clear steps:

1. Do Your Homework

• Research the model you want, including all available options and packages.
• Use online configurators to design your ideal car.
• Compare pricing, features, and reviews to be sure of your decision.

2. Contact Multiple Dealers

• Not all dealers handle custom orders with equal care. Reach out to several to find one with experience processing factory orders.
• Ask about their process, timelines, and if they charge additional fees for factory orders.
• Request price quotes and review their willingness to negotiate on price. Even with a custom build, prices are not always non-negotiable.

3. Place Your Order

• Visit the dealership (many allow most of the process online or via phone/email).
• Work through the build options with the salesperson. Ask questions; don’t feel rushed.
• Request a detailed order summary for your records.
• Review the deposit policy. Dealers usually require $500 to $1,000 but this can vary and may or may not be refundable.

4. Get It in Writing

• Make sure the purchase agreement includes:
• The agreed-upon price, including fees, taxes, and any extras.
• VIN (if already assigned).
• Estimated delivery timeline.
• The list of options/packages you’ve selected.
• Clarify whether the price is locked in or could change because of manufacturer incentives or fluctuations.

5. Monitor Your Order

• Ask for updates periodically, such as:
• When the car is scheduled for production.
• When it leaves the factory.
• When it’s scheduled to arrive at the dealership.

6. Take Delivery

• When your car arrives, review it carefully.
• Make sure everything matches your order (color, options, features).
• If anything is missing or incorrect, resolve it before taking possession.
• Complete payment and finalize registration as usual.

Benefits of Ordering a Car from the Factory

Ordering a car directly from the manufacturer through a dealership comes with several notable advantages:

• Ultimate Customization: Pick exactly what you want—paint color, interior, features.
• Potential Savings: Factory orders may avoid the premium markups common on popular in-demand cars at dealerships.
• Latest Model Year: Orders may get you the newest version, with updated technology or features.
• No Unwanted Extras: You’re not stuck paying for dealer add-ons or packages you don’t want.

Challenges and Considerations

While factory ordering can be rewarding, keep these factors in mind:

• Long Wait Times: It can take 2–6 months (or longer in times of supply chain delays) for your car to arrive.
• Limited Negotiation on New Models: Popular vehicles or new releases may have fixed prices.
• Mandatory Dealer Involvement: With few exceptions (like certain electric vehicle brands), dealer involvement is required by law.
• Changing Incentives: Manufacturer rebates or incentives can change between order and delivery.
• Deposit Risks: Check if your deposit is refundable in case you change your mind.

Practical Tips and Best Practices

• Ask for Price Protection: Some manufacturers lock in incentives and pricing at the time of order.
• Request Written Confirmation: Always insist on a printed, signed order summary.
• Check for Regional Incentives: Price offerings can differ by region; ask about any deals.
• Clarify Delivery Fees: Understand whether your quoted price includes delivery from the factory.
• Be Patient and Stay in Touch: Consistent, friendly communication with your dealership can speed up issue resolution.
• Inspect Thoroughly Before Signing: Take your time on delivery day to ensure your vehicle is as ordered.

What About Electric Car Companies (EVs)?

Some newer EV manufacturers (like Tesla and Rivian) bypass the dealership system entirely, allowing direct online purchase. In these cases:

• You configure and pay for your car directly via the manufacturer’s website.
• Delivery options can include home delivery or pickup at a service center.
• State laws still sometimes require paperwork or taxes to be processed locally.

Potential Scenarios for Factory-Direct Purchase

While almost all mainstream brands require you to order via a dealer, you may get a true “direct from manufacturer” deal in rare cases:

• Specialty or ultra-luxury automakers offer factory delivery experiences or direct ordering.
• Certain states may exempt EV manufacturers from dealer requirements.
• Fleet buyers (purchasing multiple cars for a business) may have special factory-order processes.

For most buyers, though, expect that a dealership will be your necessary go-between.

Key Takeaways

• Buying a car directly from the manufacturer usually means custom ordering via a dealership.
• You’ll get the flexibility to build the car exactly how you want, often at a fairer price.
• The process requires planning, patience, and good communication with your dealer.
• Always get all terms in writing, double-check on incentives and pricing changes, and inspect your car before accepting it.

Frequently Asked Questions (FAQs)

1. Can anyone buy a car directly from the manufacturer?
Most traditional automakers require purchases through authorized dealerships due to legal and business policies. Some electric vehicle companies sell directly online, depending on state regulations.

2. How long does it take to receive a factory-ordered car?
Typically, it takes between 2 and 6 months. The timeline depends on the manufacturer, model, location, and current supply chain factors.

3. Is it more expensive to custom order a factory-built car?
Not necessarily. You may avoid dealer markups and pay only for the features you want, potentially saving money. However, you also may not benefit from incentives on in-stock vehicles.

4. Can I negotiate the price for a factory-ordered car?
Yes! While some dealers hold firm, you can often negotiate the price, fees, or request dealer-installed options as part of the deal.

5. What happens if the price or incentives change before my car arrives?
Policies vary. Some manufacturers lock in incentives when you order, while others give you the better deal available when the car is delivered. Ask your dealership so you know what to expect.

Ordering a factory-built car is a smart way to get exactly what you want, but it requires knowledge and patience. By understanding the process, knowing what to ask for, and working closely with your dealership, you can make your next car-buying experience smoother and more satisfying.